Business IT

B2B Customer Experience

Why the Customer Experience Matters in B2B Sales and How to Optimize It

Businesses that sell to consumers are rightfully concerned about delivering a high-quality customer experience (CX). In a recent survey of 2,000 consumers conducted by 3Gem Research and Insights, almost 90 percent of respondents said they would remain loyal to a company following a positive customer experience, while almost 75 percent said they would take their business elsewhere after a single negative experience.

Managing Customer Expectations: Myths

Problems or issues with projects often result when the customer and the project manager are not on the same page regarding how the project will work. The longer this misunderstanding exists, the higher the risk of project failure. A good project manager should address these issues very early in the life of the project, putting the project manager and the customer on the same page from the beginning.

When We Reach the End of the Pandemic, How Do We Get Back to Work?

Like young children a few minutes into a car trip, many of us are already wondering, “Are we there yet?” We’re not, of course. Experts say it will be weeks before businesses can start allowing employees back into the office. Even after being given the “all clear” by state and local authorities, some employees will want to continue to work from home.

Why Real-Time, End-to-End Monitoring of the SD-WAN Is Critical

Software-defined WAN (SD-WAN) technology has revolutionized connectivity for branch offices. In the past, interconnecting remote locations meant provisioning telco circuits and implementing and managing networking gear and security appliances. Organizations had to weigh whether it was worth all that cost and complexity to provide secure connectivity for a relatively small number of employees.

Your Stay-at-Home Workers Need Responsive IT Support

Working from home can be challenging for employees who are accustomed to going to an office every day. It’s not just a matter of loneliness and work-life balance. Many employees are likely struggling to make their home technology work as well as what they’re used to in the office.

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